member
Matthew LI
Co-Founder, Eco-Reeflink Limited
I am Matthew Li, Co-founder of Eco-Reeflink Limited, a start-up working on nature-based approaches to marine conservation and aquaculture. I come from a background in ocean science and marine resource management. My journey into entrepreneurship began during my postgraduate studies at HKUST, when I joined a few friends and classmates with a shared interest in applying ecological ideas in a practical setting. Around that time, we also took part in an aquaculture youth development programme in Lamma Island, where we gained hands-on exposure to local fish farming operations. This experience highlighted some of the limitations in current systems, particularly the lack of ecological complexity and its impact on biodiversity and product quality. Eco-Reeflink grew out of this, focusing on modular reef systems that support habitat formation and natural food webs in fish farms, with the aim of improving fish quality in a more ecological way. Since then, we have worked with fish farms and conservation partners to test and deploy our systems, focusing on practical application in real operating environments.
Company Description
Eco-Reeflink Limited is an aquaculture technology startup based in Hong Kong developing patented modular reef panel systems that naturally enhance farmed fish quality to wild-caught standards. Our upcycled bio-coating technology increases marine biodiversity by 20+ species and biomass by 2–4x within fish farm cages, reducing feed dependency while improving fish nutrition. We operate a full value-chain solution spanning hardware deployment, OyReef Verified certification, and premium market access — connecting verified farms with top-tier restaurants and retailers across Hong Kong and Southeast Asia. Beyond aquaculture, Eco-Reeflink Limited drives marine ecosystem restoration by deploying reef systems for coral growth and biodiversity recovery, partnering with dive shops, resorts, conservation organization, and corporate ESG sponsors — turning reef restoration into a sustainable, revenue-generating experience across Hong Kong and the Asia-Pacific region.